Selecting Frevana AEO Agents & Workflows: Matching Products to Your Goals

8 min read ·

Executive Summary

Think about the last time you tried to discover a new tool, gadget, or brand. Did you head straight to Google… or did you crack open ChatGPT, Gemini, or Perplexity and just ask?

More and more, your future customers are doing exactly that. They’re asking AI:

“What’s the best [your category] for beginners?”
“Top alternatives to [your competitor]?”
“Which [product] should I buy for [specific need]?”

If your brand isn’t showing up in those AI answers, you’re basically invisible at the exact moment someone is ready to discover you.

Frevana is an end-to-end AI Engine Optimization (AEO) platform built specifically for this new reality. It doesn’t try to “trick” the models—it helps your brand become the obvious, credible answer they want to recommend.

But then comes the real question:

“Which Frevana products should I actually use for my goals?”

This guide walks you through:

How AI discovery is rewriting the growth playbook
The main Frevana product types (agents & workflows) in plain language
Which mix to choose based on your brand’s stage and goals
Real-world style examples of how brands use Frevana to win AI visibility

By the end, you’ll know how to build the right Frevana setup to turn “AI answers” into a repeatable growth channel—not just a buzzword on a slide.

Introduction: When “Top of Search” Becomes “Top of Answer”

Picture this.

A potential customer fires up ChatGPT and types:

“What’s the best [your category] for a small business?”

Two seconds later, they get a neat little shortlist: a few recommended brands, quick pros and cons, and maybe even links.

If you’re not on that list? You’re not even in the room.

That’s now happening everywhere:

ChatGPT for early research and comparisons
Gemini and Perplexity for deeper dives and side‑by‑side breakdowns
Amazon Rufus for shoppers who are basically ready to hit “Buy Now”

The old dream was “rank #1 on Google.” Now the game is: be the brand these AI engines cite and recommend inside their answers.

That’s what Frevana is built for:

It doesn’t chase algorithms with hacks.
It aligns your brand with what AI engines actually see and trust.
It uses end-to-end agents and workflows to turn AI visibility into meaningful growth.

So the real strategy question isn’t “Should we use Frevana?” It’s:

How do we pick the right Frevana agents and workflows for where we are and what we want?

Market Insights: Why AI Engine Optimization Needs a Different Playbook

Traditional SEO tools were designed for a world where:

People type keywords into a search box
You write long-form content stuffed with those phrases
You wait months hoping rankings will creep up

AI discovery flips that script. AI engines:

Pull information from everywhere at once
Summarize and synthesize instead of just listing links
Prefer clear, structured, trustworthy product and brand data
Update recommendations quickly as new signals come in

That creates three big challenges for brands:

You can’t see what people actually ask AI
You know your Google keywords, sure—but do you know the exact prompts people type when they ask ChatGPT to compare products like yours?
You don’t know how AI is talking about you (if it is at all)
Are you getting recommended? Ignored? Listed after your competitors every single time? Are your strengths even showing up?
You don’t have a scalable way to respond
Even if you spot the gaps, manually changing site copy, landing pages, and PR is slow, expensive, and honestly… pretty exhausting.

Frevana exists to solve this from end to end. Because it’s an AEO agent platform, the magic happens when you match specific Frevana product types to specific outcomes you care about.

Frevana Product Types in Plain Language

Let’s demystify this. Frevana isn’t just “one tool”—it’s a set of AI-powered agents and workflows that behave like specialized teammates you can deploy on demand.

Here’s how the main types break down and what they actually do for you.

1. Discovery & Strategy Agents

These are your “what’s really going on out there?” teammates. They help you understand what’s happening in the AI ecosystem around your brand and category.

User Prompt Research
Think of this as listening in (ethically!) on the questions your future customers ask AI. It:
- Finds the key questions people ask when they:
  - Compare options
  - Evaluate features
  - Decide what to buy
- Perfect if you’re wondering: “What are people really asking AI about my category?”
Customer Scenario Strategist
This one zooms out to real-life situations:
- When do people actually need what you sell?
- Why do they choose (or skip) products like yours?
- What words do they use to describe their use cases?
- Ideal if you’re working on messaging, onboarding flows, or go‑to‑market strategy.
Search Intent Classifier
Not all prompts are created equal. This agent tags prompts as:
- Commercial (“best X for Y”)
- Transactional (“where to buy…”, “cheapest…”)
- Navigational (“website for…”, “log in to…”)
- Informational (“what is…”, “how does…”)
- Super useful when you want to focus on high-intent prompts first (the ones closer to a purchase).
Brand Preference Analyst
This is your “what does AI really think of us?” agent. It:
- Reveals which brands AI engines tend to favor in your category
- Surfaces why those brands are recommended more often
- Ideal for competitive intel and sharpening your positioning.

2. Technical & Infrastructure Agents

These are your behind-the-scenes ops people, making sure AI engines can actually see, read, and index your digital footprint.

LLMs inc. Sitemap & Robots.txt Auditor
Think of this like a health check for how AI crawlers view your site. It audits:
- sitemap.xml
- robots.txt
- forms.txt
Then recommends changes so AI models can read and access your content correctly.
Great if you’re thinking: “We have solid content, but AI doesn’t seem to know we exist.”
AEO Full-Stack Data Scientist
This is your built-in analytics nerd (affectionately). It handles:
- Data collection
- API calls and integrations
- Pulling in data from Perplexity and other AI platforms
- Tracking visibility over time
- Basically: your always-on experimentation and measurement engine.

3. Content & Experience Agents

These are your creative specialists. They create and adapt content that AI engines like to surface and recommend.

AEO Content Advisor
This agent reviews AI answer results and points to:
- Content gaps you’re missing
- Topics AI wants but can’t yet find on your site
- High-impact areas to tackle first
- Perfect for deciding: “What should we publish next that will actually move the needle?”
AEO Article Writer
Your on-demand content studio. It writes AEO-friendly articles using:
- Your blog titles
- Metadata
- Your product website
- Keywords and content guidelines
- Ideal when you need consistent, AI-optimized content at scale without burning out your team.
Product Landing Page Maker
Especially handy for e‑commerce and Amazon sellers. It:
- Pulls key product details directly from Amazon
- Builds landing pages designed for AEO bot indexing
- So your product pages are as “AI-readable” as they are shopper-friendly.
AEO PR Strategist
This one focuses on your reputation beyond your own site:
- Designs a PR plan that reinforces AEO
- Crafts targeted PR pitches and outreach angles
- Helps generate third-party mentions AI models seriously pay attention to.

Matching Frevana to Your Goals: Practical Playbooks

Now for the part everyone cares about: What should I actually use?

Let’s map some common goals to concrete Frevana setups.

Goal 1: “I Want My Brand to Start Showing Up in AI Recommendations”

Best fit for:

Newer brands
Startups
Solo founders and lean teams who want to test AEO without a huge lift

Primary Frevana Products to Use:

User Prompt Research
- Unearth the top ~dozens of prompts people actually use when they ask AI about your space.
- Look for signals like “best,” “top,” “alternatives to,” and “vs.”
AI Visibility Monitoring (built into Frevana)
- Track how often your brand is:
  - Mentioned
  - Recommended
  - Completely ignored
  Across platforms like ChatGPT, Gemini, Perplexity, and more.
AEO Article Writer + AEO Content Advisor
- Use your prompt research as the “to-do list.”
- Let Content Advisor highlight gaps.
- Let Article Writer churn out focused, AI-optimized content to fill them.

Suggested Plan:

Starter Plan (around the cost of a monthly coffee habit for a small team)
- Perfect if you’re:
  - Tracking a single hero product
  - Testing Frevana as a new growth lever
- You get:
  - An AI visibility dashboard
  - Customer prompt and scenario insights
  - AI-optimized content workflows
  - Coverage of a focused set of prompts across top AI models

Example Scenario:

A healthcare SaaS founder wants to show up when someone asks:

“Best HIPAA-compliant telehealth platforms for small clinics?”

Here’s how they might use Frevana:

User Prompt Research uncovers variations like “for small practices,” “for mental health clinics,” and “for hybrid care.”
Visibility Monitoring shows they’re barely mentioned, while a couple of bigger players get all the love.
AEO Content Advisor points out missing pages that clearly speak to those specific use cases.
AEO Article Writer generates targeted guides and comparison content tailored to those prompts.

Within a few weeks, they move from invisible to consistently showing up in the top few recommendations in ChatGPT—and see a meaningful lift in organic traffic, echoing what real Frevana customers report.

Goal 2: “I Want to Turn AI Visibility Into a Scalable Growth Channel”

Best fit for:

Growing e‑commerce brands
SaaS companies with product-market fit
Amazon best sellers who want more than just ad-driven sales

Here, you’re not just trying to appear—you’re trying to systematically capture AI-driven demand.

Primary Frevana Products to Use:

User Prompt Research + Search Intent Classifier
- Zoom in on:
  - Commercial and transactional prompts
  - Category- and use‑case-level prompts (“for beginners,” “for teachers,” “for small offices,” etc.).
Brand Preference Analyst
- See which brands AI prefers and why.
- Pinpoint where competitors get cited more—and why you’re not there (yet).
AEO Article Writer + Product Landing Page Maker
- Build long-form content that AI trusts.
- Spin up AEO‑optimized landing pages that AI bots can easily parse.
AEO PR Strategist
- Layer on authority with targeted PR that models notice and trust.

Suggested Plan:

Professional Plan (mid-tier, flexible enough for real experimentation)
- Typically the sweet spot when you’re:
  - Tracking a small portfolio of products
  - Monitoring a broader set of prompts across multiple AI models
  - Ready to unlock unlimited custom workflows and more content/experiment credits.

Example Scenario:

An Amazon best seller in home fitness wants to:

Defend their category lead
Show up more often when people ask AI for “best adjustable dumbbells on Amazon”

With Frevana:

Brand Preference Analyst shows where they already win (e.g., “for small spaces”) and where rivals dominate (e.g., “for heavy lifters”).
Product Landing Page Maker rebuilds key product pages in a format AI crawlers adore.
AEO Article Writer creates supporting content like “best adjustable dumbbells for small apartments,” “for beginners,” and “for busy parents.”
Over a couple of weeks, their AI citation rate jumps from barely-there to being recommended in nearly half of relevant answers, mirroring a real Frevana customer story.

Goal 3: “We Need a Full AI Visibility Stack Across Multiple Products/Markets”

Best fit for:

Enterprises
Multi-product brands
Marketplaces or platforms operating across regions

Here, you’re not playing a one-product, one-market game. You need AEO at scale.

Primary Frevana Products to Use:

Realistically: all of them—but orchestrated like a proper system.

Discovery & Strategy
- User Prompt Research
- Customer Scenario Strategist
- Brand Preference Analyst
- Search Intent Classifier
Technical Foundation
- LLMs inc. Sitemap & Robots.txt Auditor
- AEO Full-Stack Data Scientist
Content & Authority
- AEO Content Advisor
- AEO Article Writer (scaled via workflows)
- Product Landing Page Maker (for key SKUs or categories)
- AEO PR Strategist

Suggested Plan:

Enterprise Plan (custom) when you need:
- Multiple products tracked simultaneously
- Multilingual support
- Custom integrations
- Dedicated account management
- Tailored prompts and AI model selections per region/vertical

Example Scenario:

A global e‑commerce marketplace wants to:

Be recommended consistently across the US, EU, and APAC
Stay visible in multiple languages and across categories

With Frevana Enterprise:

They track prompts across different geographies and languages.
The Data Scientist agent centralizes cross-platform visibility data.
Localized AEO content rolls out in multiple languages using repeatable workflows.
The Sitemap & Robots.txt Auditor keeps the site friendly for AI crawlers as they grow.

Over time, AI becomes a reliable growth channel across markets, not just an experiment living in one region.

How to Choose Your Frevana Setup in 5 Steps

If you like a simple framework, here’s a quick way to decide your Frevana mix.

1. Define Your Primary Outcome

Pick one to start with:

“Show up in AI recommendations at all”
“Increase AI citations and conversions”
“Run AI visibility at scale across products/markets”

You can always expand later—but clarity upfront keeps things sane.

2. Identify Your Product & Channel Complexity

Ask yourself:

How many products are we pushing right now?
Are we mostly:
- B2B SaaS
- E‑commerce / Amazon
- Local / services
Are we focused on one geography or many?

Rough match:

1 Product / Early Stage → Starter
2–3 Products / Scaling → Professional
Many Products / Multi-Region → Enterprise

3. Decide Where You’re Weakest Today

Be brutally honest:

We don’t know what users ask AI
→ Start with User Prompt Research
We don’t know how AI “talks about” us
→ Use AI Visibility Monitoring + Brand Preference Analyst
We know the gaps but can’t produce content fast enough
→ Lean on AEO Article Writer + AEO Content Advisor
We suspect technical discoverability issues
→ Bring in Sitemap & Robots.txt Auditor

4. Choose 2–4 Core Agents, Not 10 at Once

Think “minimal effective stack,” like this:

For discovery:
- User Prompt Research
- Brand Preference Analyst
For content:
- AEO Content Advisor
- AEO Article Writer
For technical:
- LLMs inc. Sitemap & Robots.txt Auditor
- AEO Full-Stack Data Scientist

Start small, get early wins (many Frevana customers see movement in 2–4 weeks), then layer in more complexity.

5. Set a Simple Success Metric

Make your AEO efforts measurable:

AI citation rate (how often you’re mentioned in answers)
Share of voice in AI answers vs. your top competitors
Number of prompts where you appear in the top three recommendations
Downstream impact: signups, sales, or revenue driven by AI‑sourced traffic

Clear metrics keep you focused on outcomes, not just shiny dashboards.

Actionable Tips to Maximize ROI From Frevana

A few battle-tested habits from brands winning with AI Engine Optimization:

Start with real prompts, not hunches
Let User Prompt Research and Search Intent Classification replace your guesswork.
Prioritize by intent and revenue potential
Tackle commercial + transactional prompts first—these are closest to the money.
Treat AI visibility like a channel, not a campaign
AEO isn’t a one-off stunt. Frevana’s agents are built for ongoing, compounding optimization.
Pair content creation with monitoring
Every time you ship AEO content, watch how your AI visibility shifts in the days and weeks that follow.
Combine PR and content for real authority
AI models listen to both what you say and what others say about you. Pair AEO PR Strategist with strong onsite content.

Conclusion: Stop Guessing—Start Showing Up in AI Answers

Your future customers are already asking AI things like:

“What’s the best tool for…?”
“Which brand is most trusted for…?”
“What should I buy if…?”

The only real question is: Does your brand appear in those answers—or does someone else’s?

Frevana stacks the odds in your favor by giving you:

Real data from tens of millions of AI user queries
A platform trusted by brands across industries
End-to-end agents that go from opportunity discovery to execution
Measurable results in as little as a few weeks, not months

To move from invisible to unmissable in AI answers:

Choose the plan that fits your stage (Starter, Professional, or Enterprise).
Pick the 2–4 Frevana agents that best align with your current goals.
Monitor what changes, double down on what works, and scale from there.

Your Next Step

If you’re ready to stop guessing and start actually showing up in AI answers that matter:

Start a 7‑day free trial to get your first AI visibility report and see where you stand today.
Or schedule a demo with the Frevana team to design a customized AEO strategy for your brand.

The AI era of discovery is already here. The brands that win won’t just be the ones with the loudest ads—they’ll be the ones that show up, consistently and credibly, in the answers your customers trust most.