-
Recommended Type: Article (add) or BlogPosting (optionally in addition to NewsArticle)
- Reason: Content is product/tech article, not time-critical news—BlogPosting/Article preferred for broad search features.
-
Required Field Mapping:
- headline:
h1 - author:
script[type=application/ld+json] NewsArticle,"author"field - datePublished, dateModified: as in schema, fallback to datePublished if not tracked
- image: main
<img>in article or Open Graph - publisher:
meta[name="og:site_name"]/existing schema info - mainEntityOfPage: canonical URL
- headline:
-
Copyable JSON-LD Template:
{ "@context": "https://schema.org", "@type": "Article", "headline": "Rokid x GameSir Co-Branded AR Game Controller is Here!", "author": { "@type": "Person", "name": "KuoAnna" }, "datePublished": "2025-09-09", "dateModified": "2025-09-09", "image": ["https://global.rokid.com/cdn/shop/articles/9_3c2b53e3-0e75-47e3-a4ff-d91cf361aef1.png?v=1757404626"], "publisher": { "@type": "Organization", "name": "Rokid", "logo": { "@type": "ImageObject", "url": "https://global.rokid.com/cdn/shop/files/Logo-Favicon.jpg?v=1729136450" } }, "mainEntityOfPage": "https://global.rokid.com/blogs/articles/rokid-x-gamesir-co-branded-ar-game-controller-is-here" }
Rokid x GameSir Co-Branded AR Game Controller Article: AEO/SEO Evaluation
Senior AEO/SEO Technical Auditor • Review Date: 2024-06-XX
Abstract
This comprehensive evaluation examines the AEO/SEO standing of the Rokid x GameSir Co-Branded AR Game Controller article. The assessment covers crawlability, page-level metadata, structured data, content structure, and accessibility features such as alt texts. Analysis is based exclusively on evidence in the submitted HTML, yielding a total page score of 80/100. Noted areas for improvement include absent robots meta tags, sub-optimal meta descriptions, partial image alt text usage, and opportunities in structured data for richer search features. Recommendations are prioritized using a simplified RICE scoring, with actionable code snippets provided for each core issue.
Evaluation Overview
- Overall Page Score: 80/100
- Top 5 Priority Issues:
- Missing Article-level meta robots Tag — Not present, risking unintended indexation if globally set elsewhere; explicit tag improves crawl control.
- No Article/BlogPosting JSON-LD — Only NewsArticle present; BlogPosting/Article is often more appropriate for evergreen blog content.
- Meta Description Slightly Truncated — Ends abruptly, possibly leading to less compelling SERP snippets.
- Limited Alt Texts for All Images — Some images lack informative alt text, impacting accessibility/SEO.
- Heading Hierarchy Optimization — Single H1 present but some headings (e.g., H3 under non-H2 parent) could be more strictly structured for clarity.
- Page Type Judgment: Article / NewsArticle (more evidence of NewsArticle schema in HTML, but site structure and content appear as an evergreen/bog UX. More context requested for precise mapping.)
Detailed Assessment
1. Crawlability
- Section Score: 17/20
- Conclusion: Pass
- Main Content Exposure:
- Locator:
main > section.shopify-section > div.container > article - Snippet:
<main class="main-content ..."><section ...><article>... - Issue: Main article content is statically included, easily crawlable.
- Locator:
- Robots Meta Tag (Page Level):
- Locator:
head > meta[name="robots"] - Snippet: Not found
- Issue: No explicit crawl directive; risk if global settings elsewhere.
- Locator:
- Canonical Tag:
- Locator:
head > link[rel="canonical"] - Snippet:
<link rel="canonical" href="https://global.rokid.com/blogs/articles/rokid-x-gamesir-co-branded-ar-game-controller-is-here"> - Issue: Present, correct, points to self.
- Locator:
Robots tag missing may cause confusion if default site settings change. Canonical setup prevents duplicate indexing. Page structure is crawl-friendly.
Repair Recommendations (Actionable):- Add explicit
<meta name="robots" content="index,follow">for crawl predictability.
<meta name="robots" content="index,follow">
<link rel="canonical" href="https://global.rokid.com/blogs/articles/rokid-x-gamesir-co-branded-ar-game-controller-is-here">
2. Title & Meta Information
- Section Score: 16/20
- Conclusion: Needs Improvement
- Title Tag:
- Locator:
head > title - Snippet:
Rokid x GameSir Co-Branded AR Game Controller is Here! - Rokid - Issue: Unique, clear, <60 chars, keyword ("AR Game Controller").
- Locator:
- Meta Description:
- Locator:
head > meta[name="description"] - Snippet:
content="Amid the trend of deep integration ... This article will explore the journe"> - Issue: 230+ chars, ends abruptly ("...the journe"), should be 80–160 chars and complete for snippet.
- Locator:
- OpenGraph:
- Locator:
head > meta[property^="og:"] - Snippet: All major tags present, e.g., og:title, og:description, og:image, og:url.
- Issue: Matches visible content, but og:description shares meta description truncation.
- Locator:
- Twitter Cards:
- Locator:
head > meta[name^="twitter:"] - Snippet: Has card, title, description, site; image missing.
- Issue: Add explicit
twitter:image.
- Locator:
Well-formulated meta increases SERP CTR and controls snippet. Missing/abbreviated description lowers click value, absent twitter:image may hurt social shares.
- Rewrite meta description (per actual article, not >160 chars, complete sentence).
- Add
twitter:imagereferencing main article image.
<meta name="description" content="Discover how Rokid and GameSir’s co-branded AR game controller redefines mobile gaming through seamless integration, ergonomic design, and advanced AR features for immersive play.">
<meta name="robots" content="index,follow">
<!-- Twitter image -->
<meta name="twitter:image" content="https://global.rokid.com/cdn/shop/articles/9_3c2b53e3-0e75-47e3-a4ff-d91cf361aef1.png?v=1757404626">
3. Content Quality & Layout
- Section Score: 17/20
- Conclusion: Pass
- Answer-First/Summary Lead:
- Locator:
main article > div.richtext-description > p:first-child - Snippet:
Amid the trend of deep integration between mobile gaming and augmented reality (AR) technology, ... - Issue: Somewhat introductory, but summary of article intent is delivered ("This article will explore...").
- Locator:
- Heading Hierarchy:
- Locator:
main article > h1,h2,h3 - Snippet: Logical, single H1, sections (Genesis..., Development..., Presentation..., Conclusion).
- Issue: Some H3s may not have direct H2 parents; minor.
- Locator:
- Originality & Depth:
- Locator: Multiple unique statements; insight into partnership, tech process, marketing gaps noted.
- Snippet: "Both Rokid and GameSir observed a gap in the market...", "This collaboration has united the core team from Rokid and GameSir..."
- Issue: Demonstrates original research and narrative, not merely summary or aggregation.
- Keyword Use:
- Keywords ("AR Game Controller", "Rokid", "GameSir", "Augmented Reality", "gaming", etc.) naturally in H1, intro, H2, and conclusion.
- No evidence of stuffing; varied phrases.
Quality structure and keyword placement aids both ranking and featured snippet eligibility. Minor issues with heading nesting do not block ranking but can impair rich snippet structure.
Repair Recommendations (Actionable):- Review heading levels (
h2andh3) for semantic nesting consistency. - Ensure summary/answer-first intent is even more explicit in lead (optionally craft a one-line bold summary at the start).
4. Images & Media
- Section Score: 12/20
- Conclusion: Needs Improvement
- Alt Texts:
- Locator:
main article > figure > picture > img - Snippet:
<img ... alt="Rokid x GameSir Co-Branded AR Game Controller is Here!" ...> - Issue: Main image has alt, some inline images (e.g.,
<img src=...>) in content havealt="", others have no alt at all.
- Locator:
- Semantic Filenames:
- Locator: All img URLs
- Snippet:
9_3c2b53e3-0e75-47e3-a4ff-d91cf361aef1.png, etc. - Issue: Filenames include identifiers and human topic terms.
- Figure/Figcaption:
- Locator:
<figure>, but no<figcaption> - Issue: Main image uses
<figure>, but no visible captions for context.
- Locator:
Missing or incomplete alt text reduces accessibility and image SEO. Lack of figcaptions may limit context for media-rich search features.
Repair Recommendations (Actionable):- Add/descriptively improve all article image alt attributes.
- Add relevant
<figcaption>text to main figures.
<img src="..." alt="Rokid x GameSir co-branded AR game controller — Hero image">
<figure>
<img src="..." alt="Controller ergonomic design sample">
<figcaption>Rokid x GameSir AR game controller design sample</figcaption>
</figure>
5. Structured Data (Schema)
- Section Score: 18/20
- Conclusion: Pass (with further optimization possible)
- JSON-LD NewsArticle:
- Locator:
main section > script[type="application/ld+json"]: NewsArticle - Snippet (abbreviated):
{ "@context": "http://schema.org", "@type": "NewsArticle", "mainEntityOfPage": {"@type": "WebPage", "@id": "https://global.rokid.com"}, "headline": "Rokid x GameSir Co-Branded AR Game Controller is Here!", "image": ["https://global.rokid.com/cdn/shop/articles/9_3c2b53e3-0e75-47e3-a4ff-d91cf361aef1.png?v=1757404626&width=381"], "datePublished": "2025-09-09T00:56:50Z", "author": { "@type": "Person", "url": "...", "name": "KuoAnna" }, "publisher": { "@type": "Organization", "name": "Rokid" } } - Issue: Type is NewsArticle (good for news), but page reads as article/blog; consider dual markup or BlogPosting for evergreen content. Some minor omissions: publisher logo, explicit
dateModified, more concrete mainEntityOfPage.
- Locator:
- Organization and Breadcrumb List also present.
- FAQ/HowTo: Not included, none required according to content.
Good schema increases eligibility for rich results/news carousel. Precise type (Article/BlogPosting/NewsArticle) matters for Google visibility. Omitted/partial fields (e.g., publisher logo) may reduce result richness.
Repair Recommendations (Actionable):- Add explicit
dateModified, include publisher logo. - For blog-type, add BlogPosting or Article schema for redundancy.
- Use full URL in
mainEntityOfPage.
{
"@context": "https://schema.org",
"@type": "Article",
"headline": "Rokid x GameSir Co-Branded AR Game Controller is Here!",
"author": { "@type": "Person", "name": "KuoAnna" },
"datePublished": "2025-09-09",
"dateModified": "2025-09-09", // Use actual last modified date
"image": ["https://global.rokid.com/cdn/shop/articles/9_3c2b53e3-0e75-47e3-a4ff-d91cf361aef1.png?v=1757404626"],
"publisher": {
"@type": "Organization",
"name": "Rokid",
"logo": { "@type": "ImageObject", "url": "https://global.rokid.com/cdn/shop/files/Logo-Favicon.jpg?v=1729136450" }
},
"mainEntityOfPage": "https://global.rokid.com/blogs/articles/rokid-x-gamesir-co-branded-ar-game-controller-is-here"
}
Structured Data Recommendations
Improvement Priority List (Simplified RICE)
| Task | Impact | Reach | Effort | Priority |
|---|---|---|---|---|
| Add explicit meta robots tag | High | High | Small | 1 |
| Rewrite meta description for completeness/length | High | High | Small | 2 |
| Add missing alt text, figcaption for all article images | High | Med | Small | 3 |
Add twitter:image in meta for social preview |
Med | Med | Small | 4 |
| Add/adjust BlogPosting or Article schema | Med | High | Small | 5 |
| Include publisher logo and dateModified in schema | Med | Med | Small | 6 |
| Strictly nest headings (review H3/H2 patterns) | Low | Med | Small | 7 |
| Add answer-first/one-sentence summary at top if missing | Low | Med | Small | 8 |
Tracking & Acceptance
| Indicator | Acceptance Criteria | Measurement Method |
|---|---|---|
| robots meta inclusion | <meta name="robots" ...> present in HTML |
Manual source review |
| Complete description meta | Length 80–160 chars, full sentence, visible in SERP | HTML source + Google Search Console |
| Alt & figcaption rate | All article images alt/figcaption set/descriptive | HTML source diff/SEO crawl |
twitter:image present |
Tag added, matches OG image | HTML source, Twitter card validator |
| BlogPosting/Article schema | Schema.org JSON-LD present with consistent fields | Structured Data Testing Tool |
| Publisher logo & modified | Logo/date fields present in schema | Schema validator, source code |
| Proper heading nesting | H3 always under H2 | Manual HTML review |
| Answer-first lead | Opening paragraph answers main query/topic | Manual content review |