{"version":"1.0","provider_name":"Frevana","provider_url":"https:\/\/www.frevana.com\/articles","author_name":"Frevana","author_url":"https:\/\/www.frevana.com\/articles\/author\/frevana\/","title":"The Secret Behind MCP in GEO Rankings - Frevana","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"T43olfBNDn\"><a href=\"https:\/\/www.frevana.com\/articles\/2025\/08\/20\/the-secret-behind-mcp-in-geo-rankings\/\">The Secret Behind MCP in GEO Rankings<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.frevana.com\/articles\/2025\/08\/20\/the-secret-behind-mcp-in-geo-rankings\/embed\/#?secret=T43olfBNDn\" width=\"600\" height=\"338\" title=\"&#8220;The Secret Behind MCP in GEO Rankings&#8221; &#8212; Frevana\" data-secret=\"T43olfBNDn\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.frevana.com\/articles\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","description":"Introduction Today, generative AI changes how people find brands online. This is why Generative Engine Optimization (GEO) is important. GEO is at the center of AI, search, and marketing. Many online stores and marketing teams see that regular SEO is not enough. AI chatbots and search engines now need new tools to show brands in [&hellip;]","thumbnail_url":"https:\/\/www.frevana.com\/articles\/wp-content\/uploads\/2025\/08\/image.png","thumbnail_width":1920,"thumbnail_height":1080}